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We get a lot of similar questions from our SEO clients and prospective clients so we thought it’d be helpful to compile these frequently asked SEO questions for you.

What is SEO?

SEO, or Search Engine Optimisation, is the practice of optimising a website to improve its visibility on search engines. The goal is to increase organic (non-paid) traffic by enhancing the website’s relevance and authority in the eyes of search engine algorithms.

How Does SEO Work?

Our SEO company Birmingham will ensure the visibility of your website and its content on search engine results. When potential customers/clients search for keywords which are relevant to the products and services your business provide, they find your page in the Google search results and potentially click on your website link within the search results. This will then take them back to your site – and this is known as organic traffic.

If your page content meets their needs, you have the chance to convert those visitors into leads, and eventually make sales. Think of our SEO services in Birmingham as a map or funnel bringing a stream of leads to your website, making your website one of the best lead generation tools you have, especially in this digital innovated society.

What does an SEO agency do?

Our work involves optimising websites to improve their visibility on search engines, using strategies such as keyword research, on-page optimisation, and backlink building. By keeping up with search engine algorithms and implementing effective tactics, we aim to increase organic traffic and enhance the online presence of our clients.

Why Is SEO Important For Businesses In Birmingham?

In today’s digital landscape, having a strong online presence is essential for businesses in Birmingham. With the increasing competition, it’s crucial to stand out from the crowd and ensure that your target audience can find you easily rather than another business! This is where search engine optimisation (SEO) comes into play.

SEO helps businesses increase traffic to their website by improving their visibility in search engine results pages (SERPs), making it easier for potential customers to find your products or services. By implementing effective SEO strategies, businesses can not only increase their website traffic but also attract more qualified leads, resulting in higher conversion rates and ultimately, more sales! b=We know your bottom line is the most important so that is our focus from the start of our SEO analysis.

Are SEO services worth it?

Yes, SEO services are often worth it as they can significantly improve a website’s visibility and user experience, increase organic traffic, and contribute to long-term online success.

Why is SEO so important?

SEO is vital for any business that wants to get found for what they do as it improves a website’s visibility on search engines, driving organic traffic and increasing the likelihood of reaching and engaging your target audience.

How often does SEO need to be done?

SEO is an ongoing process that requires regular attention and adaptation to algorithm changes. Continuous optimisation efforts are essential to maintain and improve a website’s search engine rankings, typically requiring regular updates and monitoring.

How much do SEO services cost?

It really depends on what you want, we provide many different SEO packages to ensure your business is going to get the most out of it.

Whether you’re looking for local, national or e-commerce SEO, our SEO cost is priced based on the level of competitiveness for the keyword targeted. Contact our SEO agency in Birmingham for a free analysis on your website.

What are local SEO services?

Local SEO focuses on optimising a business’s online presence to attract local customers. The goal is to improve the business’s visibility in local search results and drive foot traffic to physical locations.

This includes strategies like optimising Google My Business profiles, managing online reviews, targeting location-specific keywords, and ensuring accurate business information across online directories.

How many SEO keywords should I use?

We recommend starting with 12 keywords however that number changes depending on what each client needs. Also, we track around 50-100 keywords separately for our work and analysis.

Why SEO is important for small business?

It enhances online visibility, making it easier for potential customers to find and engage with the local business without having to put money directly into paid ads.

It levels the playing field against larger competitors, increases brand awareness, attracts targeted traffic, and ultimately contributes to business growth by establishing a strong online presence.

When do I start seeing results from SEO?

Usually, after 3 months, after implementing changes, you will start to see results. It depends on the competitiveness of your industry and the popularity of keywords used.

We can predict how long it will take to achieve a first page ranking; in some cases, we have produced results as quick as 30 days.

What is best for me: local, national or international SEO?

Deciding on which reach to go for with your SEO campaign depends entirely on the nature of your business. If you have a physical presence, for example, a shop, restaurant or bar, and you’re looking to increase footfall, then a local SEO campaign would be perfect.

If your business is based online, or trades nationally or internationally, then you’ll need a more robust SEO campaign to target either the UK market or all the countries that are relevant to your business. Contact our SEO consultants in Birmingham for advice.

How long will it take for you to get back in touch with me?

As soon as we receive your SEO enquiry, we’ll get back to you within 2-4 working hours. If you would like to speak to us instantly, you can call us on 0121 468 0829.

Why is it important to work with a professional Birmingham SEO company?

Working with a large SEO agency, that specialises in SEO and other digital marketing services, means that your site will benefit from the combined knowledge of an entire team of award-winning experts.

Our team uses their years of experience and knowledge to implement strategies that cover more areas than that of just an in-house individual. Our team is passionate about SEO and getting positive results for our clients, which shows in the quality of our work.

Why is having a good website important for a Birmingham business?

A good website is a key part of any digital marketing strategy. It serves as the foundation for all other digital marketing efforts and is often the first touchpoint for potential customers – even if you’re a local Birmingham business. Many people’s first port of call is to check a business website. If your website is not up to scratch, then it is very likely you will be putting off potential customers! 

A good website should be visually appealing, easy to navigate, and should be optimised for search engines. It should also provide valuable content that engages visitors and encourages them to take action, whether that’s filling out a form, making a purchase, or contacting the business. A well-designed website can also improve brand credibility and trust, as it gives the impression that the business is professional and trustworthy.

Do you write content?

Yes, content writing is one of the most important ways we use to improve your website’s SEO. Writing or improving content on your website in landing pages and blogs are usually included in monthly packages however they can be requested as one-off services too!

Do you Need SEO?

Get in touch with us today and start your digital journey with Smart Web Design.

Call: 0121 666 6534

Email: sales@e4k.co

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